About
Early-stage tech startup marketing leader
🐑 🚜 Farm girl roots >>
a work ethic that can plow through concrete
🚀📈 Career-long startup chops >>
experience up the wazoo including rocket ship growth with an IPO exit
PORTFOLIO
A few examples of my work
Blog Post
MOGUL
Leveraged a timely article in the Harvard Business Review featuring a study by Bain, one of Mogul’s clients.
Blog Post
MOGUL
Leveraged a timely article in the Harvard Business Review featuring a study by Bain, one of Mogul’s clients.
Sales Deck
kaarta
Verbal and visual development of sales collateral used during demos and as a leave behind.
Blog Posts
A sampling of early blog posts for mobile app marketing platform, Fiksu.
Recommendations
Kevin Dowling
Worked together at: Color Kinetics, Kaarta
Extraordinary marketing and branding and amazing persistance in getting things done. Oversaw corp comm, marcom, graphics, web and much more. Integral part of the company growing up and becoming public.
Craig Palli
Worked together at: Mogul, Testive, fiksu, torrent
Kathy is a rare talent among marketing leaders. While Kathy absolutely excels at building and managing tightly integrated teams, she is equally capable of rolling up her sleeves and executing. With high tech experience and success spanning hardware to ad-tech and even mobile, Kathy delivers exceptional work across marketing disciplines including: corporate communications, marketing programs, product marketing and creative. I’ve had the pleasure of working with Kathy across four ventures and hope to do so again.
Laura Chamberlain
Worked together at: fiksu
Kathy is truly an incredible team leader, as well as mentor. I was lucky enough to report directly to Kathy throughout my entire time at Fiksu and it was under her management that I was able to both learn and grow in the industry, as well as within my own career. Kathy did an impeccable job creating and driving brand awareness for our business in what is increasingly a competitive and ever-changing space.
Brent Turner
Worked together at: Color kinetics
Kathy has every quality you want in a marketing leader and advisor.
For the companies she has touched, she has turned her elite experience and unmatched chops into meaningful impact and big successes. She does this by being hands-on in the details, strategic on the mission, and straight on as an amazing leader.
Personally, she has been critical to my own career development. Kathy is one hell of a mentor and role model.
Meet her — you’ll quickly see what I mean.
Work with her — you’ll benefit from it far into the future!
Brent Turner
Worked together at: Color kinetics
Kathy is clear in defining marketing strategy and thorough in its implementation, being able to switch between “creating” and “doing” quickly and effectively.
I worked with Kathy at Fiksu, where she served as the SVP of Marketing. Kathy was responsive to change in a fast-moving market with an over-supply of “me-too” competitors; she developed and empowered her team to excel as individuals and to collaborate as a group in order to position our brand firmly in the consideration set of our target client segments.
I have no hesitation in recommending Kathy; in contrast to many senior marketing professionals, Kathy was able to articulate and syndicate our proposition in simple terms, without the need for jargon but instead with a strong foundation of credibility and authenticity by virtue of her deep understanding of the mobile marketing sector, in particular, and brand marketing best practices in general.
Alaura Weaver
Worked together at:
Testive, the advent school
When you work with a true pro, it changes how you approach everything. Watching Kathy communicate and implement her strategic vision for Testive’s brand repositioning was a master class in marketing project management and execution. I envy any team that has her at its helm.